Author: Seth Pfaehler

Luxury Homes Are in High Demand

As people realize their needs are changing, some are turning to luxury housing to find their dream home. Investopedia helps define what pushes a home into this category. In a recent article, they point out that a luxury home isn’t only defined by its price. Location is also an important factor. It could be a condo at a desirable city address, a spacious home on the water, or one with access to luxury activities like arts and entertainment, high-end shopping and dining, and more. The home itself will also boast some of the finest features available.

According to the Luxury Market Report from the Institute for Luxury Home Marketing, there’s been a substantial increase in how many buyers are purchasing luxury homes over the past two years. It says:

“. . . North America recorded the fastest growth of demand during the first year of the pandemic. Also, demand has . . . consistently increased, and even in April 2022, we saw a higher volume of sales compared to 2021.”

If you own a luxury home, it could be a great time to list your house today while demand is so high. But first, let’s understand where the demand is coming from.

What’s Driving the Heightened Buyer Demand for High-End Homes?

The same report says more people have reached a certain net-worth threshold, and that’s contributing to the increased interest in luxury housing:

“In 2020, we saw a 2.2% growth in the number of individuals with wealth of over $5 million in net value, but in 2021 that number grew by an outstanding 19.8%.

This total increase has resulted in the introduction of over 660,000 new individuals into the high net-worth bracket, which, combined with the existing affluent looking to both diversify and add new properties to their portfolio, provides a true insight into why the demand for luxury properties skyrocketed during 2021 and into 2022.”

So, if you’re looking to make changes to your real estate portfolio or are looking to sell your current house, it may be a great time to list and benefit from the high demand for luxury homes today.

Bottom Line

If you own a luxury home and want to know how strong demand is in your area, let’s connect so you can capitalize on current market conditions while buyer demand for upscale homes is so high.

Congratulations Stephanie and Aaron!

Congratulations to Stephanie and Aaron on their first home purchase! It wasn’t easy for these two, and after falling in love with the first home they saw, and then losing out to the competition, they became even more determined to find their first home!

Heeding my wisdom in telling them that there will always be another home, we found 6 more, but also lost out on 6 more. We never gave up though, and this attitude paid off in spades when they found this home on the very same street as the home they fell in love with in the beginning. The good news was that THIS home was even better than the first home! The BEST news is that with some out-of-the-box thinking and a creatively crafted offer, they beat all the competition and snagged this home, making their dream a reality! Oh, and did I mention that they did NOT have to pay over asking?

And THIS is why I do what I do!

Remember Jordan and Tess?

Remember Jordan and Tess? They found and our creative offer won against multiple offers to win their dream home with the barn and over 12 acres! So now they needed to sell their current home quickly as well to avoid having a double mortgage payment!

How’d we do it? They took advantage of my marketing skills which included electronic media, staging advice, professional photography, social media posts, a custom website, and a 3-D tour! With these tools, we were able to sell this home quickly!

Accepted Offer in Just 5 Days!

These Seller’s were also looking for a new home at the same time, so my challenge was to coordinate the two sales so that they didn’t have to carry a double mortgage! It was important for me to electronically market the seller’s property which included staging advice, professional photography, social media posts, a custom website, and a 3-D tour! With these tools, we were able to sell this home in just 5 days and close in time to avoid two mortgages!